Sustainable tourism has grown over recent decades to become something of a South African speciality. It’s responsible tourism, a kinder way of travelling – gentler on the pocket, sensitive to community hosts and caring towards nature.
Since 1995, a new spirit of sustainable tourism has infused the industry, Green tourism, under Government leadership and through private projects, now goes beyond the simply eco-friendly. The new green is making sure that the people living next to parks benefit from them. South Africa is a world leader in this kind of initiative. In fact, South Africa has pioneered responsible tourism in many ways. One of the most visible was extending the Fair Trade label to tourism products – a uniquely South African innovation.