The Europe Web 2.0 Workshop (July 19-30, 2010) creates a unique opportunity to integrate Web 2.0 tools in a strategic manner that promotes biodiversity conservation, local communities and successful ecotourism. It is not necessary to be working in Europe but many of our featured examples will be from this region. The workshop takes place online and resumes on the ground in Estonia during the September European Ecotourism Conference.
How This Works
Instruction will take the format of personal emails and when possible skype chats. Expect to receive a half dozen emails before the workshop begins and 1-2 messages/day during the workshop. We recommend that you have at least one hour per day for your reading and posting assignments. If you miss a day or two or do not have the time, there’s no penalty! The advantage of an online workshop is that you’ll be able to access the information at your convenience.
Access to the 2-week online workshop is (US) $100 per person for those who register and pay before July 15. Tour businesses featured in Planeta.com’s World Travel Directory will be charged $50.
Owners of tourism businesses, government officials, ngo leaders and others working in tourism and conservation are invited to register. One of the target audiences are the 40+ generation for whom Web 2.0 is confusing. The workshop creates a safe and fun environment to improve your own skills and to see how others are using the Web in new and exciting ways.
Participant websites and Web 2.0 channels will be featured on this page and in workshop emails. This brings attention to you before the European Ecotourism Conference.
For participants in Europe, you’ll learn how to share your story with the rest of the world.
For participants outside of Europe, you’ll learn how to get your message across to Europe (and the rest of the world!).
Participants attending the European Ecotourism Conference will receive a 10% discount or a free packet of postcards from Oaxaca!
The teacher is Ron Mader, founder of Planeta.com, the first (1994) website focusing on practical ecotourism around the globe. Ron has offered Web 2.0 workshops in Australia, Ecuador, Mexico and the United States. American Environmental Leaders (2008) includes a profile of Ron for his work in environmental journalism.