Ecotourism is more than a concept. If tourism is now the largest industry worldwide, ecotourism is its fastest growing market according to the World Tourism Organisation.
When as a traveller, you decide to book with a locally engaged agency or organisation, you are becoming part of the story. The scope of ecotourism is to protect and share our planet treasures in a respectful and sustainable way for the local population and the environement.
Discover the people behind sustainable tourism and their aspirations in this video
World Tourism Day 2014: Tourism Stories from UNWTO on Vimeo.